Obviously they don't care about the effectiveness. They don't care about the cause as much as they care about themselves. It's about making a show of yourself, signaling your virtue, being self-righteous, showing you're superior to other people, getting pats on the back from like-minded vacuous, shallow people, and inventing some meaning for their otherwise meaningless lives.But, I've always failed to see how creating a public safety hazard and indiscriminately negatively impacting random members of the public were seen as an effective form of protest or awareness-raising.
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